First things first, I would like to apologize for a mistake that I made in the past.

If you’ve been a reader of my list or/and blog for long, then you know that I’ve promoted a list builder program that is called TheListMachine.

At first I thought this program was good, but after having a decent list size and doing three CTR (clickthrough rate) tests on the program, I must admit that I was wrong.

The CTR tests that I have done are comparison tests. So what I was doing was sending similar emails that contain free offers about internet marketing to TheListMachine and my own list at almost the same time, and then compared the CTR generated from both lists.

There might be some limitations in these tests. For example, while the emails that I sent to my own list were free from any sponsor ad, I’ve seen some kind of sponsor ad in some of TheListMachine emails that I received. So, it’s possible that they also put a sponsor ad in some or all of my emails. This means that the emails received by both lists might not be 100% the same.

But in spite of their limitations, I still believe that these tests can give us an approximate depiction about the quality of TheListMachine program.

Now let’s go the results of the tests…

First Test Result:

Second Test Result:

Third Test Result:

Well, as you can see from the stats above, compared to the CTRs of my own list, the CTRs of TheListMachine are incredibly low. So I don’t think TheListMachine is worth your time and efforts. Instead, spend your time and efforts on building your own list.